Globrands’ mission is to be the biggest, most efficient and advanced system in Israel for distribution and sales of products for fast consumption, particularly smoking products, confectionery and snacks, to all the relevant retailers in Israel, while continually and constantly increasing the variety and quantity of the products over time, expanding the company’s system of suppliers, varying the distribution levels, adding international brands, and aspiring to exclusivity of distribution in all the fields the company deals with, while being a an attractive and pleasant work environment, a rewarding and challenging workplace for its employees, and giving fitting financial return to its owners.
This mission will take place with maximum insistence on:
- Honesty in business management and uncompromising integrity.
- A good, fair and pleasant relationship with the company’s suppliers and customers.
- Constant aspiration to improve its employees' level of execution.
- Constantly maintaining its employees’ satisfaction with their work place.